Dubai-based Studio X-Architects are the creative heads behind the TBT Showroom.
is a creation of a new urban entity on a dense and historic urban fabric of Naif area in downtown Dubai. The 120 sqm site surrounded by four Sikkas (allies) provides a significant urban condition
to be explored.
Within an architecture of coherence and difference, the ordering and geometry
of design allowed provisional advancement of the building masses. Rather than a building design which starts out as an iconic object, fixed and immutable in order to remain pure. The design for TBT showroom is a design of emergence allowing for a necessitude of an evolving brief and a complex integration of shopping and urban experience.
The building Façade system, utilizes new understanding of spatial and surface geometry, allowing for individual
panels to dress the building mass, based on the programmatic and urban scenarios, while simultaneously
maintaining an overall coherence. The approach creates distinction through a subtle degree of surface and material disorder, which utilizes state-of-the-art industrial,
prefabricated construction techniques.
The spatial inter-connectedness of the surface panels, creates distinctive
openings patterns offering a constantly varying experience for observers inside and outside the building. The voids offers routes inside the building, which exhibits surrounding urban conditions inside the showroom, or conversely exhibiting
the shopping experience into surrounding Sikkas.